what is the use of whatsapp business account

#What is the use of whatsapp business account how to#
#What is the use of whatsapp business account plus#

If your working situation is more stationary, then I’d recommend the browser version. If you’re the type of small business owner who’s always on the move, then the mobile app is probably right for you. You can use this as a type of newsletter, for example. Set up a broadcasting list of up to 256 contacts. For example, to thank a customer or to explain a specific policy. These are canned messages that you can set up for common questions and situations. You can set up a few automated messages that help you manage customer expectations, for example an away message for out-of-business hours or a greeting for new customers.

You can set and add labels to contacts that you’re chatting with. You can even set up an opening message template to make things as easy for your customers as possible. For this, you can easily share a short link with them. You want your customers to know that they can reach you on your new contact channel. This bakery shows its pastries in the catalog.

#What is the use of whatsapp business account plus#

Upload one or multiple pictures, a title, price, description and, optionally, a link for where to purchase plus a product code. If you have an online fashion shop, for example, you can display your collection. You can set up a catalog of your products. Let your customers know what your business does, what your business hours are, your website, address and email address. Now let’s look at a few features that distinguish the business app from the one for private use: Set a business name, profile picture (normally a logo), and a business category. We will get into the topic of GDPR compliance later on in this post. Do note that this could be a red flag concerningīest to discuss it with your legal consultant. If you do, WhatsApp will have access to your contact’s information, like the phone number to import your customer’s user name and picture. This is probably not what you want, as you won’t be able to use the app for your private communication anymore.įrom the App Store or the Google Play store.ĭecide whether to provide the app access to your contacts. When you use your private phone, the app will ask if you want to use your current number for WhatsApp Business.

#What is the use of whatsapp business account how to#

How to create a WhatsApp Business Account (app version)

Uber Delhi for example allows customers to call a ride with a simple WhatsApp message. What’s more, in many countries it’s increasingly common to buy directly from companies through messaging apps. That makes WhatsApp a far more effective channel for lead generation than email (3%) and social media (5%). And it translates into more trust in your brand: At least 30% of WhatsApp users click on the call to action button in WhatsApp business messages (e.g. There’s something unmeasurable yet invaluable about having a presence in your customers’ friends lists. Read more about possible use cases for WhatsApp in business in this chapter. Who message with businesses do so across all stages of their customer journey – to ask about a product or service, to make a purchase or reservation or to get support.

After reaching out, you actually have to remember to check your inbox and write longer formal messages. Not only do people already check their mobile messages many times per day, but they receive convenient notifications and can reply casually.Ĭompare that to how email works. Compare that to average open rates of email (22%) and the reach of a well-performing Facebook post (7%).įor customers, messaging is arguably the most convenient way to communicate with a business because it’s fully aligned with their habits. You don’t have to expand your team or put customers in anĬustomers know they will get the answer when you’re there.Īre opened and read. This makes “hello, are you there?”-concerns obsolete, and it has a big impact on how businesses can deal with service peaks. Messaging is a unique mode of communication in that it allows a conversation to move between a slow, email-like back-and-forth and quick live chat. Like Userlike founder Timoor Taufig put it, Over 2 billion people actively use WhatsApp. The benefits of WhatsApp for businesses are directly connected to the strengths of WhatsApp as a private communication channel.